Jack's 3 Rules to his students...

With our final marketing and sales plans now being presented to our six host companies last week and this, the semester is rapidly coming to a close with all that is left to be done is this weekend's final grading. 

As in my sales, marketing and business planning consulting work at the firm, grading also comes down to a very formulaic process: 

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Tags: Tufts marketing projects, Tufts internships, free marketing projects from universities, student intern marketing projects, how to write a sales plan, social entrepreneurship, Derby Entrepreneurship Center@Tufts, 2022businessplansuccess

Just what is "Value Marketing & Selling"?

"We've spent a lot of money on consultants that have not come close to the value received from your Tufts students working with us this semester!"   

What's above is a direct quote this week from the VP of Marketing of a well-established healthcare analytics company with deeply experienced management and this was his comment to me and his project team upon completing their 13-week semester.  

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Tags: sales coaching, sales management coach, sales effectiveness, sales enablement, marketing effectiveness, how to close sales, Tufts marketing projects, interns for marketing projects, how to write a marketing plan, how to write a sales plan, sales readiness, Derby Entrepreneurship Center@Tufts, 2022businessplansuccess

Not a time to be fooled...

CONGRATULATIONS!!!

At the beginning of the Q on April Fool's Day, it's important to first congratulate yourself for the quarter no matter what the results!!!  Overall, a solid quarter for most everyone as we slowly crawl out of the pandemic. Clearly questions on the horizon with the impact of Putin's War, but still a relatively positive outlook for the balance of the year in which we've discovered workarounds for labor and supply shortages.  At the end of the day, we still need to successfully sell things that create value, no matter what the outside environment is. 

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Tags: sales coaching, sales effectiveness, sales tools, how to close sales, sales boot camps, how to write a sales plan, 2022businessplansuccess

Always good to have birthdays!

Every day, as part of my routine, before or after a sunrise run on the NH beach or on the VT dirt road, I take a look at LI and FB birthdays of the people I'm connected with. 

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Tags: sales effectiveness, closing sales, sales management boot camp, how to close sales, sales success, how to write a sales plan, writing sales plans

The meek will inherit nothing...

With the beginning of March and just a few short weeks before the end of the Q, life in the world of us in the profession of Sales is totally focused on what we can bring across the finish line by the end of this month. 

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Tags: Sales Optimization, sales effectiveness, sales tools, how to close sales, sales process, how to write a sales plan, sales management productivity, 2022 sales planning

It's time to be entrepreneurish

Snowing heavily at 6:00 this morning out by the Vermont barn, as I'm sure it is wherever you are here in New England.  Looks like 13-15" on the hill today, but unfortunately for me a packed day of sales calls and zooms.  When it snows, I always worry about the mechanics of dealing with it even with three snowblowers at various houses and a superb plow service from the team at Homestead up the road a piece.  It's just my normal belt and suspenders approach to way overthinking too many details.    

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Tags: entreprenurial, entrepreneurship, jack derby professor at Tufts, how to write a sales plan, sales effectivness, Derby Entrepreneurship Center@Tufts, 2022 business planning, 2022 sales planning, 2022businessplansuccess

We all need a Plan B

"Plan A" this morning in Vermont-right at the start of school vacation week-would have been to have blue skies, six feet of snow already on the ground and morning freshies providing the perfect first runs.  Instead, we have...

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Tags: Sales Best Practices, small business management, business coaching, how to close sales, best sales practices;, how to write a sales plan, sales effectivness, writing sales plans, Derby Entrepreneurship Center@Tufts, 2022businessplansuccess

Need to get on the other side of the table...

With a heat wave blanketing southern Vermont, it's 34 degrees out by the barn this morning at 7:00. 

Like you, I'm prepping for a busy day with two critical sales events on today's calendar to actually close deals I've been working on for two months.  Just need to get to that high five twice before 5 tonight.  Totally confident...almost

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Tags: sales coaching, Sales Optimization, sales coach, sales effectiveness, sales enablement, how to close sales, best sales practices;, sales success, how to write a sales plan, writing sales plans

Be bold & be right, or...

When Satya Nadella, CEO of Microsoft, took on the job, he was told by Steve Ballmer, the retiring CEO to... "Be bold and be right. If you’re not bold, you’re not going to do much of anything. If you’re not right, you’re not going to be here.”

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Tags: Sales Best Practices, sales planning, how to close sales, strategic planning, how to write a sales plan, writing business plans, 2022 business planning, 2022 sales planning

Everyone has a plan until you get punched in the mouth!

That phrase about planning comes from the infamous Mike Tyson decades ago, and it came immediately to mind over the last two weeks as I listened to the unfolding 5G fiasco after ten years of planning for a much-anticipated rollout. 

Tyson's plan was always to be to be the brawler, the bruiser, the biggest and ultimately the baddest guy in the ring which he demonstrated to the extreme by biting off the ear of Evander Holyfield in a title fight.  Not much of a plan, but maybe it was.

More importantly to the fiasco of the 5G plan...
 

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Tags: sales and marketing best practices, how to write a business plan, marketing plans, how to write a marketing plan, how to write a sales plan, writing sales plans, 2022 business planning, 2022 sales planning