Dick Ardia is one of my closest friends!. He's a very successful NJ and NY real estate entrepreneur who has built more than a few companies. A Vermont neighbor, Dick and I spent many years ATVing in the Green Mountain reserve that borders our land, and during those expeditions deep in the mud and winching out of rivers, I learned from him many of the management basics that I continue to apply in my own business and in my classroom.
My own predictions are that 2023 is going to be a very cold winta' in more ways than one. Bottom line, it's going to be a tough year, and we're going to need to put on our hard hats and our big pants. The 2023 triggers of the economics of the year bulleted below will be what they will be. All we can control is our positive attitude and our outlook to what lies ahead for ourselves, our employees and our customers:
All of us, whether we're front-line salespeople or not, can make an emphatic difference immediately in any month. I'm going to borrow a couple more of Dick's sales basics here:
Dick and I are rooted in entrepreneurship and in the science of Sales. We also have very deep Vermont roots, my own being 7 generations. As such, we both share a love for the Vermont saying of... "there's no such thing as cold weatha' in Vermont, just people who don't know how to dress properly!"
I'm very excited to be the kickoff speaker next Tuesday at District Hall in Boston for this day-long forum discussing the outlook for promising technology breakthroughs in biotech and pharma. A superb opportunity for actively engaging, learning and networking! While I will leave the research discoveries and discussions up to my colleagues, my focus is all about what can be done somewhat immediately to advance innovation and entrepreneurship with universities.
I'll end with the quote above from Dick's letter since it says it all about how we should be planning our sales and our overall business for 2023!
www.derbymanagement.com
Derby Entrepreneurship Center@Tufts.