Resumes are a waste of time!

Posted by Jack Derby, Head Coach on Fri, Apr 28, 2017


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Tags: improving sales productivity, value propositions

Plan for Success in Sales:  Teach, Coach & Certify

Posted by Jack Derby, Head Coach on Fri, Apr 21, 2017


It all comes down to 50 minutes

In life, in Sales, and in teaching, there are always deadlines. 

Wednesday, one of those deadlines was evidenced in 50 minute final exam presentations days at Tufts.  After 12 weeks of content in the brand new Sales course and in the nine-year-old Marketing course, Wednesday was the day when the first two teams of Sales students and the three teams of Marketing students presented their findings, reams of research and their detailed sales and marketing recommendations to the management of their project companies. 

We'll do the same thing to the same rhythm next Wednesday, and then another semester will be over.  During the summer, I'll spend a big chunk of time on the beach refining and re-calibrating for the fall semesters at Tufts and at MIT, where I've had the privilege of working with Professor Chun for almost 20 years.  For me, all of this is a lot of fun, a fair amount of hard work and always some level of anxiety, which keeps me on the competitive edge, which is exactly why I teach...since I continue to believe that I'm just a student of the very exciting worlds of sales and marketing.

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Tags: sales productivity, Sales Best Practices, sales and marketing best practices, sales training

NOW is the most important Sales Planning time in 2017 !

Posted by Jack Derby, Head Coach on Mon, Apr 10, 2017

You finished Q1 either on (or not) plan.  Congratulations in either case !

Let's spend detailed time this week or next figuring out why and then rebalance Q2

Probably the last time you looked at your 2017 Sales Plan was January, and maybe even last December at the time the board approved the company's business plan.

Then you jumped into the deep end of the pool with your January sales meeting after which everyone hit the road and their desks totally focused on execution.  

It's been a blazing hot and exhausting Q1, and Q2 promises to be more of the same. Certainly, nothing is going to slow down.

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Tags: Sales Management Best Practices, sales effectiveness, sales enablement, improving sales productivity

Free (!) Marketing & Sales Plan Consulting

Posted by Jack Derby, Head Coach on Thu, Apr 06, 2017

As a marketing & sales guy, I really dislike the word "FREE". 

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Tags: Tufts marketing projects, Tufts Gordon Institute, Tufts Marketing, Tufts internships