Make The Holidays Part of Your Sales Closing Process

You can make your own count this wicked cold morning as to whether the actual selling days left are either 7 or 9, but the reality is that the end of this year's quota is just about here, and the remaining tactics we have left are all about closing. 

There are actually 34 different tactics one can use to close a B2B order, but at this time of year, I find the most effective are:

A very simple tactic is to simply write a series of personalized emails tomorrow morning to your customers, your referral partners and to your prospects.  This does not need to be anything lengthy, but it does need to be human, so please stay away from the bland "Happy Holidays" and nothing else. 

 

Read More

Tags: Sales Best Practices, Derby Entrepreneurship Center at Tufts, A wonderfully warm and safe Christmas, 2026 Sales Planning, 2026 Business Planning, 2026 Marketing Planning

It's time to celebrate!

Wicked cold this AM here at the NH beach just trying to figure out whether it's today or tomorrow to make the weekly 3-hour trek to the much colder Vermont.  Right now, a heavy lean toward tomorrow so that I can clean up in the office, get a few work things finished, complete this semester's grading and finish the last very rough chapter of a book idea I'm working on.  Just by typing out those words, I convinced myself that the journey over the river and through the woods will happen at sunrise tomorrow.   3' of snow on the ground at the VT house in the valley, with tons more on the hill. 

Read More

Tags: Derby Entrepreneurship Center at Tufts, 2025 Business Planning, A wonderfully warm and safe Christmas