When Satya Nadella, CEO of Microsoft, took on the job, he was told by Steve Ballmer, the retiring CEO to... "Be bold and be right. If you’re not bold, you’re not going to do much of anything. If you’re not right, you’re not going to be here.”
That phrase about planning comes from the infamous Mike Tyson decades ago, and it came immediately to mind over the last two weeks as I listened to the unfolding 5G fiasco after ten years of planning for a much-anticipated rollout.
Tyson's plan was always to be to be the brawler, the bruiser, the biggest and ultimately the baddest guy in the ring which he demonstrated to the extreme by biting off the ear of Evander Holyfield in a title fight. Not much of a plan, but maybe it was.
More importantly to the fiasco of the 5G plan...
Tags: sales and marketing best practices, how to write a business plan, marketing plans, how to write a marketing plan, how to write a sales plan, writing sales plans, 2022 business planning, 2022 sales planning
Back at it this AM
I've missed blogging for the past two Fridays, but since I have a pretty good understanding of my audience, I also clearly knew that I would be at the bottom of the list of interests compared to...