Last Tuesday, I wrote about The Tufts $100K Business Plan contest and its upcoming semi-finals which occurred last Thursday night. 50 Plus solid teams of students and faculty who had completed detailed applications, provided business plans and videos were narrowed down to 15, who will now be moving on to the Finals to be held on April 13th 6:00-9:00 PM. I am looking forward to seeing you there! For more information on last Thursday and just superb examples of the reality of what true entrepreneurship is, please click here for our LinkedIn post.
Unfortunately, what has also occurred at exactly the same time is the very difficult situation caused by the mismanagement of the senior execs of Silicon Valley Bank, which continues to make waves in the tech market and will most probably cascade into the general banking community of small banks everywhere. Clearly a very tough situation, and for those of us who start and invest in companies, the reality of corrections we will now need to take will slow down what we should be doing at this time of year...which is figuring out how to better market and sell our products and services.
as managers, It's important to focus on what we can control
What we, as entrepreneurs, personally cannot control is the external banking environment and what will now assuredly result in in terms of tighter controls. For many weeks ahead, we'll listen to the histrionics of politicians, bankers and administrators pointing fingers at one another while mandating increased controls, and that, in turn, will hopefully reign in bad management.
In the meantime, what we can not only "control", but we can invest time and money into are a few of five business fundamentals of successful entrepreneurship. Success in entrepreneurship for the rest of us always ...especially in difficult times...comes down to intense leadership focus in markets, in product, and in selling value to real people and not allowing the team to be distracted.
Just a few ideas to think about this morning while a different type of a wicked weatha' storm encompasses us here in Boston!
2023 SALES PLANNING
For more than a few ideas and real fingers-in-the-dirt details, take a look at our free Writing the Winning Sales Plan for 2023.
Or you can just email me, and I will send you a free copy, and, of course, you can connect with me at any time for questions, comments or just catching up.
Connect with me at any time for some quick ideas and feedback.
There's never a cost for a call or two, plus I love listening and talking about Sales & Marketing.
Derby Entrepreneurship Center@Tufts.