Derby Management's "Competitive Edge" Blog

Following Friday's Job Report and this morning's WSJ article on job creation, the bottom line seems to be "slowing, not stalled".  Given that... and the ups and downs of tariffs...the word we hear everywhere in our fall planning sessions for 2026 is "uncertainty"!

What is certain is that there's a surplus of incredible younger talent looking for jobs from recent GenZ grads to heavily experienced Millennials especially in sales and marketing.  What this means for those of you who are looking to hire, now is the time push ahead...but do it slowly. 

We clearly understand the uncertainty issue, but considering the 12-18+ months it takes to fully ramp up any salesperson, my strong recommendation is to start the process now...but be slow and absolutely thorough in your process:

• Tighten up the job description, and most importantly, create a very detailed internal checklist.
• Detail the exact skills and experience you need and then test for those skills in presentations.
• Define the personal characteristics that match your, and use PI or similar tools for assessments.
• Be exacting in discussing your 2026 KPIs during your interviews.  

There's a phrase we use in our hiring process for salespeople: "Be Slow to Hire & Quick to Fire".  

What we've seen too many times is that there's a sales opening because a salesperson or a manager unexpectedly quit creating a rush to hire and fill that opening. Job descriptions are quickly updated, KPI objectives are generalized, postings are made on LinkedIn and other platforms, and a flurry of "let us know if you know anyone" calls are made to personal connections. Nothing is wrong with these tactics, but they're just not thorough enough.  The cost of a bad sales hire is not just the two years of lost revenue; it's the hit on reputation both internally and externally.

Where it goes wrong...

• Detailed time is not taken and 100% agreed to by the hiring team regarding the four bullets above.
• There are artificial pressures that lead to "good-enough" hiring.   
• There is not enough emphasis placed on interpreting and assessing the personal characteristics.  We often use the analogies of dating and getting married since that's exactly what's happening in the senior management positions of sales.   

If you want to talk through a couple of ideas or get access to my students or recent alums, just connect with me at any time.  A good use of my time commuting in and out of Boston. 

Have a great day selling today!

It's time to begin your business & Sales planning for what lies ahead in 2026.

Think about taking a day out this September and October to tune up your business and sales plans.  Here's our free how-to ebooks for a few ideas: 
"Writing the Winning Sales Plan"
"Writing the Winning Business Plan"
"Writing the Winning Marketing Plan"
"The Marketing of Me"

We outline ideas on structure, models, process funnels, productivity tools and how to recruit, hire and onboard the best people.  A few hands-on guides for real managers written by real managers with their fingers in the dirt.  

Connect with me any time at jack@derbymanagement.com and let's discuss your own 2026 planning!     

No, it's not The Season, this is the other one...the end of the Summa of '25.  One can already hear it in the language being used by parents with their kids, most of whom are already back in school.

I was out running on the NH Beach this morning and picked up too much sand and a small pebble in my way-too-loose Saucony's.  I tolerated it for the run out, but then reaching the end of the seawall, just sat down, took off the shoes, shook out everything, laced up and motored back. 

I'm a pretty bad runner and basically, it's an excuse to get out on the beach at 6:00 AM when the weatha's as superb as it's been. 

I trust that everyone had a wonderful Easter weekend and enjoyed the perfect spring weather, fun family gatherings and a special time to reflect.

On this Easter Sunday, I found myself on the NH beach at sunrise realizing once again that in the environment surrounding me, the only opportunities I can personally impact are those where I can take specific actions to impact specific change. I like to make the complex simple, which is difficult, so I bring it down to my own points of interest where I can personally make a difference.

What I certainly cannot do is to impact the tide coming in or the sun rising.  Similarly, I can't impact geopolitics or make any meaningful difference to the general economy, tariffs or political infighting.  That being said, what I can do is take immediate action right now to impact revenue growth in my own company!  What I know from a lengthy list of unexpected disasters, recessions and global wars over decades of running businesses is that now is the time to take action to grow revenue and not retrench and hunker down. 

I have the excitement of living on the NH beach, working in Boston, teaching at Tufts and spending time in Vermont.  If it weren't for the NH-Boston commute, the daily rhythm would be perfect, but it is what it is, and even the length of the commute has a seasonal rhythm of its own with the fall being the worst.  At least the drive is a good time for podcasts.

I'm a highly-committed snowboarder who just loves the summer! 

Sitting here in our Boston office this AM, with the temps to reach 90 and real-feel of 100, I'm loving the idea of the drive back to the NH beach tonight in the red summer car.  A month from now...BANG!...we're all accelerating from August's flip flops to real shoes, sports jackets, starched shirts and whatever cruising speed fits your work habits.

For a cold Friday morning at the end of a very busy and shortened week, hopefully the title of this morning's blog gets some attention...because it should.  Terrible news with what has occurred over the last two weeks regarding Defense Secretary Lloyd Austin's complications from his prostrate surgery.  He has already stated that there are actions he should have taken that would have provided better communication and better met protocols. 

And unfortunately, given the current Washington environment of rabid finger-pointing and heightened political back-stabbing, there are now calls for his resignation.   

The first time I heard the phrase "business plan" was when I was purchasing manager of a division of Becton Dickinson.  That exercise given to me by the Controller was actually to just set prices on 10,000+ components for the year ahead. 

Click HERE for the 2024 edition of Writing the Winning Business Plan

We've all heard the adage about the better mousetrap and buyers beating a path to the door.  In fact, the U.S. patent office over the years has issued more than 4,400 patents for "better" mousetraps, and my guess is that over my years of owning houses, my choices always seem to come down to two: the old-fashioned, dangerous, lose-your-finger, spring traps and the myriad of make-you-cringe newer glue traps.  4,400 ideas reduced to just a couple of choices and actual buying decisions typically being made in the aisles or on the websites of Home Depot and ACE based on colors, brand names, fonts, images of dead critters, and anonymous reviews citing "better, "faster" and "more humane".   

With the end of the Q just eight days away (don't plan on anyone working on the 30th before the July 4th weekend/holiday week), it's time to plan the second half of the sales year in terms of strategic focus and where I'm going to focus my management time and my limited budget.  Do I focus on ...